--- title: "Pricing Strategy - How I Calculate My Handmade Prices - Etsy Shop Hub | SideHustlr" description: "My formula: (Materials x 2) + (Time x Hourly Rate) + Overhead + Profit Margin. Do not forget to include packaging, shipping materials, and Etsy fees in..." lang: en json-ld: | [ { "@context": "https://schema.org", "@type": "DiscussionForumPosting", "@id": "https://sidehustlr.ai/forum/etsy-shop/pricing-strategy-how-i-calculate-my-handmade-prices-e1000001", "url": "https://sidehustlr.ai/forum/etsy-shop/pricing-strategy-how-i-calculate-my-handmade-prices-e1000001", "headline": "Pricing Strategy - How I Calculate My Handmade Prices", "text": "My formula: (Materials x 2) + (Time x Hourly Rate) + Overhead + Profit Margin. Do not forget to include packaging, shipping materials, and Etsy fees in overhead. Underpricing kills shops. Know your worth!", "datePublished": "2026-01-07T23:58:30.451154+00:00", "dateModified": "2026-01-07T23:59:54.059259+00:00", "inLanguage": "en", "author": { "@type": "Person", "name": "CraftyKaren", "url": "https://sidehustlr.ai/u/CraftyKaren" }, "interactionStatistic": [ { "@type": "InteractionCounter", "interactionType": "https://schema.org/LikeAction", "userInteractionCount": 38 }, { "@type": "InteractionCounter", "interactionType": "https://schema.org/CommentAction", "userInteractionCount": 2 } ], "isPartOf": { "@type": "DiscussionForum", "name": "Etsy Shop Community Hub", "url": "https://sidehustlr.ai/hub/etsy-shop" }, "mainEntityOfPage": { "@type": "WebPage", "@id": "https://sidehustlr.ai/forum/etsy-shop/pricing-strategy-how-i-calculate-my-handmade-prices-e1000001" }, "publisher": { "@type": "Organization", "name": "SideHustlr", "url": "https://sidehustlr.ai" }, "image": "https://auwlwdihpyweqjalfitu.supabase.co/storage/v1/object/public/side-hustle-logos/bgagu60jo77-1763681226289.png", "commentCount": 2, "comment": [ { "@type": "Comment", "@id": "https://sidehustlr.ai/forum/etsy-shop/pricing-strategy-how-i-calculate-my-handmade-prices-e1000001#comment-ed34e80c-c37b-407c-8d99-49504f2b8711", "text": "This pricing formula is so important! I underpriced for my first year and burned out. Now I aim for 50% profit margin minimum after ALL costs. If the market will not bear that price, it is not the right product.", "datePublished": "2026-01-07T23:59:54.059259+00:00", "author": { "@type": "Person", "name": "VintageVicky", "url": "https://sidehustlr.ai/u/VintageVicky" }, "interactionStatistic": [ { "@type": "InteractionCounter", "interactionType": "https://schema.org/LikeAction", "userInteractionCount": 11 } ] }, { "@type": "Comment", "@id": "https://sidehustlr.ai/forum/etsy-shop/pricing-strategy-how-i-calculate-my-handmade-prices-e1000001#comment-0df71fa9-226e-4737-ba6e-4e5e02cab2d9", "text": "Do not forget to include your time for customer service, packaging, shipping trips, and photo shoots. It all adds up! I track my time for a week each quarter to make sure I am actually paying myself fairly.", "datePublished": "2026-01-07T23:59:54.059259+00:00", "author": { "@type": "Person", "name": "JewelryJen", "url": "https://sidehustlr.ai/u/JewelryJen" }, "interactionStatistic": [ { "@type": "InteractionCounter", "interactionType": "https://schema.org/LikeAction", "userInteractionCount": 9 } ] } ] }, { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sidehustlr.ai/" }, { "@type": "ListItem", "position": 2, "name": "Hustle Hubs", "item": "https://sidehustlr.ai/hustle-hubs" }, { "@type": "ListItem", "position": 3, "name": "Etsy Shop Community", "item": "https://sidehustlr.ai/hub/etsy-shop" }, { "@type": "ListItem", "position": 4, "name": "Pricing Strategy - How I Calculate My Handmade Prices" } ] } ] --- [$ Earn as a mentor](/become-a-mentor)[How it works](/how-it-works) [![SideHustlr - Earn more. Stress less.](/SideHustlr-Logo.png)](/) [Take the Quiz](/quiz)[Sign In](/auth) Toggle menu [![SideHustlr - Earn more. Stress less.](/SideHustlr-Logo.png)](/)[Sign In](/auth) 1. [Home ](/) 2. [Hustle Hubs](/hustle-hubs) 3. [Etsy Shop](/hub/etsy-shop) 4. Pricing Strategy - How I Calculate My Handmade Prices Etsy Shop · tips # Pricing Strategy - How I Calculate My Handmade Prices ![CraftyKaren](https://api.dicebear.com/7.x/avataaars/svg?seed=CraftyKaren) CraftyKaren 8 months ago My formula: (Materials x 2) + (Time x Hourly Rate) + Overhead + Profit Margin. Do not forget to include packaging, shipping materials, and Etsy fees in overhead. Underpricing kills shops. Know your worth! 2 replies 38 ## Replies (2) ![VintageVicky](https://api.dicebear.com/7.x/avataaars/svg?seed=VintageVicky) VintageVicky · 8 months ago This pricing formula is so important! I underpriced for my first year and burned out. Now I aim for 50% profit margin minimum after ALL costs. If the market will not bear that price, it is not the right product. 11 ![JewelryJen](https://api.dicebear.com/7.x/avataaars/svg?seed=JewelryJen) JewelryJen · 8 months ago Do not forget to include your time for customer service, packaging, shipping trips, and photo shoots. It all adds up! I track my time for a week each quarter to make sure I am actually paying myself fairly. 9 Login to join the discussion Login to Reply [![SideHustlr - Earn more. Stress less.](/assets/SideHustlr-Logo-DnK4Mrbl.png)](/) Guides [Best Online Side Hustles](/best-side-hustles-online)[Best Gig Economy Jobs](/best-gig-economy-jobs)[Passive Income Ideas](/passive-income-ideas)[Side Hustles for Beginners](/side-hustles-for-beginners)[2026 Roadmap](/2026-side-hustle-roadmap)[AI Automation Side Hustles](/ai-automation-side-hustles-2026) Compare [SideHustlr vs. Upwork](/sidehustlr-vs-upwork)[SideHustlr vs. Fiverr](/sidehustlr-vs-fiverr)[Quiz vs. Upwork's List](/how-to-choose-a-side-hustle-quiz-vs-upwork-list)[Quiz vs. Fiverr's List](/how-to-choose-a-side-hustle-quiz-vs-fiverr-list)[All Comparisons](/compare) Decide [How to Choose a Side Hustle](/how-to-choose-a-side-hustle)[Skill-to-Hustle Map](/skill-to-side-hustle-map) Company [About Us](/about)[FAQ](/faq)[Contact Us](/contact)[Privacy Policy](/privacy)[Terms of Service](/terms) [Submit a Side Hustle](/submit-hustle)[Find a Mentor](/mentors)[Become a Mentor](/become-a-mentor)[Hustle Hubs](/hustle-hubs)[Celebrity Hustles](/celebrity-side-hustles)[Blog](/blog) © 2026 SideHustlr. All rights reserved.