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title: "What niche should I start with? - TikTok Creator Hub | SideHustlr"
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TikTok Creator · 

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# What niche should I start with?

![ZaraVibes](https://api.dicebear.com/7.x/avataaars/svg?seed=ZaraVibes) 

ZaraVibes 

8 months ago

I'm naturally funny and also love cooking. Should I pick one niche and stick with it or can I do both? I keep hearing that you need to niche down but some big creators seem to do everything. 

2 replies 0

## Replies (2)

![LilyTrends](https://api.dicebear.com/7.x/avataaars/svg?seed=LilyTrends) 

LilyTrends · 8 months ago 

Pick ONE to start. You can always expand later once you have an audience. Niching down helps the algorithm understand who to show your content to. I'd say go with cooking since that's more searchable! 

0

![NinaContent](https://api.dicebear.com/7.x/avataaars/svg?seed=NinaContent) 

NinaContent · 8 months ago 

Hot take: you can be a comedy cooking creator! Combine both. "Funny chef" is a niche too. Look at creators like The Korean Vegan who blend multiple interests seamlessly. 

0

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